THEORIES AND TOOLS OF SOCIAL RESPONSIBILITY IN THE CONTEXT OF TECHNOGENIC-ECOLOGICAL SAFETY

Abstract

The tendencies of business socialization as well as the peculiarities of the Ukrainian situation, namely, the general social and economic crisis in the country and, at the same time, an increase in the lack of qualified managers who see the future of their business in Ukraine, predetermines such an aspect of the formation of business management technologies that are combined with the functioning of corporate structures and the development of their social value. The problem is conditioned by the fact that in order to balance the interests of the parties in the social dialogue, socially responsible behavior, the spread of ideology and technology of social responsibility, the introduction into practice of all economic structures, state, business, trade union, the idea of a just social contract, and not confrontation. It updates the development of theories and tools of corporate social responsibility policy. Using analytical materials from domestic and foreign publications in the context of social ethics, to derive the theory of social responsibility of business and practical tools for their application. To achieve the goal, a following methodology is used: inductive generalization of data, comparison and analogy, deductive output of new knowledge. Established by the current conditions of the theory of the phenomenon of social responsibility, namely: business professional practices (improvement of production technologies), technology personnel (retraining, training), regulation in the field of occupational safety and health (increasing the level of occupational safety), maintaining links with community, environmental social responsibility. Proposed tools for their application (grants, scholarships, social investments, philanthropy, sponsorship, local community funds). Social responsibility is a voluntary contribution of business to the development of society in the economic, social, environmental spheres; the commitment of the company to ethical conduct of business, promotion of sustainable development of the enterprise, community and society.